Privacy Policy — BetRanking

1. Who We Are

BetRanking operates betranki2ng.com, an independent UK betting site and online casino comparison platform. References to "we", "us", or "our" mean BetRanking. For data protection enquiries, contact us at privacy@betranki2ng.com.

2. What Data We Collect

We collect minimal personal data. The types of data we may process include:

Automatically collected data

IP address (anonymised where possible)
Browser type, device type, and operating system
Pages visited, time on page, and referral source
Cookies and similar tracking technologies (see our Cookie Policy)

Affiliate tracking data

Click-through data when you follow a link to an operator
Conversion data received from operator affiliate programmes

We do not collect names, email addresses, or payment information directly. We do not operate a user registration system.

3. How We Use Your Data

We use the data we collect to:

Provide and improve our website and comparison services
Analyse traffic and user behaviour to optimise content
Track affiliate referrals for commission accounting
Comply with legal obligations
Detect and prevent fraud or abuse

Our legal basis for processing is legitimate interests (website operation and analytics) and consent (where we rely on cookie consent).

4. Cookies

We use cookies and similar technologies. Some are essential for the website to function; others are used for analytics and affiliate tracking. Please see our Cookie Policy for a full breakdown and instructions on managing your preferences.

5. Third-Party Services

We may share anonymised or aggregated data with trusted third parties, including:

Analytics providers (e.g., Google Analytics) — to understand website usage
Affiliate network partners — to track referrals and manage commissions
Hosting and CDN providers — for website infrastructure

We do not sell personal data to third parties. Any third-party processors are bound by data processing agreements and must comply with UK GDPR.

6. Data Retention

We retain analytics data in aggregated, anonymised form indefinitely. Affiliate tracking data is retained for as long as necessary to fulfil contractual obligations with our affiliate partners, typically up to 24 months. We do not retain personal identifiers beyond what is necessary.

7. Your Rights Under UK GDPR

As a UK resident, you have the following rights regarding your personal data:

Right to access — request a copy of data we hold about you
Right to rectification — request correction of inaccurate data
Right to erasure — request deletion of your data
Right to restrict processing — ask us to limit how we use your data
Right to object — object to processing based on legitimate interests
Right to data portability — receive your data in a machine-readable format

To exercise any of these rights, please contact privacy@betranki2ng.com. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

8. Data Security

We implement appropriate technical and organisational measures to protect data against unauthorised access, loss, or destruction. Our website is served over HTTPS. We regularly review our security practices.

9. Links to Third-Party Sites

Our website contains links to operator websites. Once you leave our site, their own privacy policies apply. We are not responsible for their data practices and encourage you to read their privacy notices before registering.

10. Children's Privacy

Our website is strictly for persons aged 18 and over. We do not knowingly collect data from children. If you believe a minor has provided us with personal data, please contact us immediately so we can take appropriate action.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent changes. We encourage you to review this policy periodically.

12. Contact Us

For any privacy-related enquiries or to exercise your data rights:

Email: privacy@betranki2ng.com
Website: betranki2ng.com